Indoor Advertising
Woodlands Boulevard gives the opportunity for outside companies to display their product or service at the Mall. Seven exhibitions courts are available at Woodlands Boulevard & they are situated in prime areas close to Pick 'n Pay, Edgars & Woolworths. For more information regarding exhibitions at Woodlands Boulevard please refer to our court descriptions below.
Indoor Advertising options at Woodlands Boulevard
Expose your brand in Woodlands Boulevard by utilizing endless opportunities through our Indoor Advertising, a medium that is an excellent form of on-site marketing within the mall. Because indoor advertising delivers your exact demographic, you can spend less money and still hit a higher percentage of your desired target market. Essentially, you save money by eliminating the waste associated with trying to reach the masses via radio, TV, and newspaper.
Why expose your brand at Woodlands Boulevard?
At present approximately 500, 000 guests visit the mall on a monthly basis. 74% of these guests fall within our Primary Catchment Area (15 minute drive); 47% of same fall within the LSM 10 category (Living Standard Measurements). The mall's foot traffic grows with an average of 9.8% per month. Thousands of Rands are not wasted on impressions outside the primary target area, because guests that frequent the mall either live or work in the immediate area of the mall.
The effectiveness of Indoor Advertising:
Each impression will last from one to three minutes.There are no distractions or interruptions. With indoor advertising people will not turn the page or change the channel. People appreciate having something to read while visiting the mall. Indoor advertising catches your audience at the rare time each day when they literally crave something to read. When people view indoor advertisements they remember the ads for days or even weeks later because they are physically idle, yet mentally engaged without interruptions or distractions.
Woodlands Boulevard Indoor Advertising Options & Rates:
Mediums |
Allocations |
Cost |
Duration |
| Billboards | ABSA | R4, 000 excl VAT | Monthly |
| Queenspark | R4, 000 excl VAT | Monthly | |
| Edgars | R4, 000 excl VAT | Monthly | |
| Movies@Woodlands | R6, 000 excl VAT | Monthly | |
| Hanging Banners | Promotions Court | R1, 000 excl VAT / banner | Monthly |
| Entrance Doors | Entrance 1, 2 & 3 | R3, 000 excl VAT / entrance | Monthly |
| Elevator Doors | Entrance 1 & 3 | R3, 000 excl VAT / elevator | Monthly |
| Pilar Wraps | Basement Parking | R400 excl VAT / wrap | Monthly |
| Snapper Frames | Hallways Leading to Restrooms | R400 excl VAT / snapper frams | Monthly |
| Double Sided A1 Stands | 10 X Areas withing the Mall | R800 excl VAT / poster | Monthly |
| Mall Maps | Guest Relations Kiosk | R3, 000 excl VAT | Monthly |
PLEASE NOTE:
* All rates exclude VAT, Production and Installation Costs.
* Production and Installation Costs amount to R350.00 excluding VAT per unit.
* The only display option is BA1; BA2 or BA3.
* Rentals are payable monthly in advance, within 30 days of the date of the invoice.
* All advertising material is subject to approval by Word for Word and by the
owner/management of the property in which the advertisement will be hosted.
* All claims by the Advertiser for loss or damage will have to be borne by the Advertiser.
Woodlands Boulevard, its owners, management agents and employees, shall not be held liable
for any damages sustained by the Advertiser, its invitees, agents, employees or contractors whatsoever.
